Can You Beat an H1 with multiple H2s?
lavogewobing It’s pretty obvious that an H1 tag is a stronger ranking signal than an H2 right? This was proven in one of our previous experiments, where we combined on page elements into 4 groups …
Mythbusting: LSI or Keywords?
When Google reads website content is it looking for target keyword placement, or is it looking for LSI (Latent Semantic Indexing) terms that match the search intent? The prevailing idea from most SEO professionals is …
Is Schema Markup a Ranking Factor?
Most SEOs are already familiar with Google’s stance on schema. They are notoriously quiet on the subject. In January 2018, Roger Montti published a popular article in SearchEngineJournal, where he states that Schema Markup is …
Mythbusting: Optimizing Meta Titles for Clicks
It’s common SEO knowledge that meta titles are a critical ranking element. In one of Rand’s Whiteboard Friday’s back in 2016, he argued that a meta title optimized for a click rather than keyword will …
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The TOP 10 on page factors from top to bottom
It’s common SEO knowledge that there are more or less 12 various elements where a keyword can be placed on a web page, from your URL to body copy, to title tags, the list goes …
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Did Kyle go too far? Interview by Charles Floate with Kyle Roof: Experimenting with Lorem Ipsum & reverse engineering Google’s algorithm.
When 2 controversial, cutting edge SEOs get together for a banter there's no telling what will come out. This interview by Charles Floate with Kyle Roof for Charles' brand new YouTube interview series will definitely …
How many words do you need on a page for SEO?
Of course there is no single, magic answer to this question, it depends. But the aim of this test was to find a definitive sweet spot of words on a page, a quantity that Google …
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Best Practices From The Pop To The Top Awards Winner: Dominating With Lorem Ipsum Text
best practices from the POP To the top awards Winner: dominating with Lorem ipsum text One month ago we launched our very first POP To The Top Awards - a competition to find the current …
The real reason my site got to #1 in Google for Rhinoplasty Plano
Today marked a pivotal moment in the life of this controversial experiment from the first Rank or Go Home Challenge by Steven Kang and the SEO Signals Lab Group. The experiment was featured in Search Engine …
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THE VERY FIRST “POP TO THE TOP” AWARDS, STARTING SOON..
THE VERY FIRST "POP TO THE TOP" AWARDS, STARTING SOON.. Being SEOs ourselves we know all too well SEOs don’t like missing an opportunity to share our proud wins with whoever will listen. So here …
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