Surfer SEO vs Page Optimizer Pro

Why discerning SEOs choose PageOptimizer Pro to enhance their website rankings

Keyword Insights

Instantly identify best keyword opportunities.

POP only feature

Keyword Strategy

Generate clusters of high-quality keywords.

POP only feature

POP Rank Engine^™️

The brain powering POP's on-page SEO tools.

POP only feature

POP AI Writer

POP only feature

AI writing assistant that produces pre-optimized pages.

AI-powered Schema^™️

POP only feature

Helps you build and optimize schema.

Basic EEAT^™️

POP only feature

Shows you which signals your competitors have that you don’t.

Nextgen EEAT^™️

POP only feature

Evaluates content against Google's quality standards.

POP Watchdog^™️

POP only feature

SEO alerts and monitoring tool.

POP NLP^™️

POP only feature

Identifies Google entities you're missing.

Content Brief️

Algorithm-based on-page SEO recommendations and page scoring.

Content Editor

Optimize and review directly inside POP.

Bulk optimization

Instantly create up to 50 pieces of AI-optimized content.

Chrome Extension

Integrate POP into your team’s workflow.

Edit in Google Docs

Optimize content directly in Google Docs.

Edit inside 20+ web builders

Optimize content in your favorite web builder.

Supports 61 languages

Create or optimize content in 61 languages.

BYO GPT-4 API Key

Create fully optimized content for $1 each with your GPT-4 API key.

API Access

Integrate POP into your app or data warehouse.

What makes PageOptimizer Pro a better choice than Surfer SEO?

POP was the first SEO software where I could really see what my changes were doing. I reached page 1 for competitive keyphrases where I before lingered around page 3 or 4 for years. POP works. Period. I have gained Google 1 to 3 positions on important keywords. Most importantly: Since using POP, more qualified leads have come in.

Henning Geiler

POP Rank Engine™️

Let POP Rank Engine™️ do its magic. POP’s advanced algorithms based on over 400 tests, combined with AI toolsets, process over 100 SEO factors to give you the edge on your competition.

Get Started from $37

Build keyword strategies, get keyword insights

While some keyword tools will aid you in creating topical maps and clusters, POP's Keyword Tools take this to the next level by giving you new proprietary metrics, like Keyword Score to show you which keywords are worth prioritizing and which are best leaving until later. Gets you faster results. Saves you time!

Get Started from $37

With a few clicks of a button, I can now utilize the new POP science-backed workflow for keyword research and silo creation without the need for complex spreadsheets and formulas.

Andrew Weilbacher - Selworthy

The AI writer enables me to be able to create content that has a very high chance of ranking. No other tool even Surfer does this properly. PageOptimizer Pro does it very well

Jeffrey Bulman

POP's AI Writer is MAGIC!

POP’s AI Writer is far from your average AI writing assistant. Behind the scenes, 10+ custom prompts are used to create your optimized content. Use your existing content or competitors' content for inspiration. We’ve packed in a ton of features to help you custom-build rich, original content, and most importantly, POP AI-generated content will always achieve an Optimization Score above 99%

Get Started from $37

The only tool you need for your on page SEO

Unlock a full suite of on page SEO tools based on Kyle Roof's famous workflow. Optimizer, EEAT, Schema, NLP, AI Writer, Keyword Research, Topical Clusters, Monitoring

SEO recommendations

AI Content Writer

Content Editor

Content Briefs

Keyword Score

AI keyword analysis to identify top-level and supporting keywords

Outline Generator

Topical Maps

Track keywords

Onboarding calls

Scale & Enterprise plans

All plans

Recommendations for every page element

Schema markup recommendations

EEAT signal recommendations

Watchdog monitoring for SEO pages

Bring Your Own GPT-4 API Key

SEO Competitiveness index (SCI)

Keyword Golden Ratio (KGR)

POP Rank Engine

Get Started from $37

PageOptimizer Pro vs Surfer SEO: why POP stands out

Patented SEO Technology

PageOptimizer Pro leverages a patented SEO methodology developed by our founder, Kyle Roof. This technique has been rigorously tested and is designed to provide unparalleled accuracy for optimizing your content.

Algorithm-Driven Insights

With the power of over 400 Google algorithms, PageOptimizer Pro delivers precise recommendations to help your content perform better in search rankings. This advanced analysis ensures your content aligns with the latest SEO standards.

Manual Competitor Analysis for Custom Optimization

Unlike tools that automate competitor selection, PageOptimizer Pro allows you to manually select up to 10 competitors for direct comparison. This personalized approach ensures you're benchmarking against the most relevant competitors in your niche.

Broad Language Support

With support for over 60 languages, PageOptimizer Pro is a globally accessible tool that enables you to optimize content for diverse markets effectively.

Seamless Integrations

PageOptimizer Pro integrates with tools like MS Word, Google Docs, WordPress Editor, and other text platforms. These integrations make it easy to implement recommendations directly into your preferred content editor, saving time and streamlining your workflow.

Trusted by 6,000+ Discerning SEOs

Cris Carillo

Nearly every of our page 2 and 3+ listings broke onto page 1

After reworking our pages through POP for the proper structure and content, nearly every, if not all, of our page 2 and 3+ listings broke onto page 1. Most landed above the fold. We had a hockey stick response in traffic. Within weeks, this took our company from a good business to an extremely busy and very profitable venture.

Chuck Hersey

PageOptimizer Pro is a game changer

PageOptimizer Pro is a game changer. We use it for developing great content for our client's websites. The ability to demonstrate to potential clients what changes are needed on their pages is a great sales tool. We have used POP on our own web pages to bolster our SERP.

Eric “ERock” Christopher

Secret SEO Weapon

Love POP for accelerating SEO results! Actually, don't want to leave a 5-star review so we can keep it a secret and maintain our secret unfair advantage!

Paul L

50% of my 377 articles that we used POP on are in the Top 5 in the SERPs

Within a few weeks of using POP, pages that had been stuck on page 2 and page 3 of the SERPs for over a year began moving to page 1. I couldn't believe it! Nothing else changed in my articles. Next I trained my team on how to use POP and we began implementing them on all of our articles. As of right now, 50% of my articles that we used POP on are in the Top 5 in the SERPs, this is 370 articles, of which 122 are in Position 1. So if you want to start making money and getting more traffic to your website, you have to get POP.

Rebecca Jones

Articles in the top 10 for their keywords without backlinks

POP has been an amazing blog tool. I am new to learning SEO, building a blog and using POP. But in the short time I've used it, it has helped me publish articles that are making the top 10 for their keywords without backlinks or a well established website. POP saves me time because it does the research for me and I can focus on publishing more content. But best of all, and I'm not sure how to quantify this - but POP has given me the confidence that I can compete in this blogging world.

Mendy P

Shoot to position 1-3 within days

What I like most about POP are the results. I've had a number of pages shoot to position 1-3 within days of making the recommended updated. Along with one other keyword tool, I use POP regularly when creating and optimizing new & old content.

Everhardt Strauss

Ninja tool for serious SEOs

POP is one of those ninja tools that 'luckily' only serious SEO's tend to use. I have used reports from POP to close some of the largest clients I have ever worked with. I love POP, this will be my 5th? year of renewal and I do not see it coming to an end.

Kalin Marinov

Selling an average of 30 more vehicles per month

Until recently, I used to work for a company that owns 50 dealerships in the US. For the first six months, I wrote content for the dealership and optimized it with POP. One day I received a thank-you email from the general manager of the dealership, thanking me for helping with their sales. They were selling an average of 30 more vehicles per month! I would highly recommend POP because it is easy to work with, and the results are almost instantaneous. Last but not least, if I am ever stuck on something, I can always reach out to support and get help.

How PageOptimizer Pro excels over Surfer SEO

While Surfer SEO offers useful features like a keyword research tool and content planner, PageOptimizer Pro focuses on delivering specialized, algorithm-driven optimization. It’s perfect for those who prioritize high-precision content refinement to improve rankings.

PageOptimizer Pro stands out for its accuracy, simplicity, and proven results. It empowers users with actionable, algorithm-backed recommendations that help your content rank higher without requiring a steep learning curve.

Its targeted approach to competitor analysis, combined with seamless integrations, makes it the go-to tool for serious SEO professionals.If you’re looking for a cost-effective, results-driven solution for optimizing your website’s content, PageOptimizer Pro is the clear winner.

‍

Surfer SEO: A Balanced Perspective

Pros

Includes a robust keyword research tool to discover new content opportunities.
Provides a SERP analyzer to compare your content against the top 50 competitors.
Offers a content planner for strategizing your articles.
Supports over 70 languages, making it versatile for global content strategies.
Integrates with Jasper AI for creating AI-driven SEO-optimized content.

Cons

Higher price point compared to PageOptimizer Pro.
A steeper learning curve for beginners unfamiliar with SEO tools.

Just Some of POP’s Stand-out Features

Nextgen EEAT™️

Boost trust and authority while protecting yourself from future Google updates.

By now, you know EEAT is important! EEAT signals improve your website's trust, establish authority in your niche, and reduce the risk of future algorithm penalties. But how do you know if you’re doing it well? POP’s Nextgen EEAT will audit more than 100 EEAT signals on your page, score them, and provide next steps to achieve perfect EEAT in minutes!

Get Started from $37

“PageOptimizer Pro is the MOST comprehensive tool when it comes to more "subtle" issues such as correct schema, E-A-T signals and the more common issues such as the presence of specific keywords and ratios.”

David Attard

“This feature is often left out or ignored by other tools which makes it tough to see what competitors are doing schema wise, but POP does an excellent job of making sure technical SEO is not forgotten :)”

Gary Simpson

AI-powered Schema™️

Automate perfect, optimized page schema in minutes.

Schema is one of those things you’re probably doing—but are you doing it right? POP’s AI-powered Schema will hunt down the best schemas for your page using competitor analysis. We can generate 70+ different schema markups and customize them based on your page info. All you have to do is publish!

Get Started from $37

POP Watchdog™️

The only SEO monitoring tool that doesn’t just tell you if there’s a problem, it tells you how to fix it!

Most SEO trackers are quick to point out when there’s a drop, but then they leave you there—lost, lonely, and wondering what to do about it. POP Watchdog is the only SEO tool that not only monitors SERP pages for keyword drops but also alerts you to what has changed and provides a specific list of instructions to revive the SEO on your page!

Get Started from $37

“My favorite feature is the Watchdog reports. (I love it so much that it's the sole reason I pay for the Teams plan.) Before POP, I never knew when or how to go about updating my articles. Now, I get emails that take all the guesswork out of it and have relieved a lot of stress for me. The weekly Watchdog reports are also incredibly powerful because I can quickly see how changes I made impact my rankings.”

Jennifer Phillips

"With a few clicks of a button, I can now utilize the new POP science-backed workflow for keyword research and silo creation without the need for complex spreadsheets and formulas."

Andrew Weilbacher - Selworthy

POP Keyword Research Tools

Data driven keyword analysis for SEO topics, clusters & silos.

Keyword Strategy
Generate powerful keyword lists from topics or competitor URLs.With AI-powered clustering and data filtering, our Keyword Strategy Tool helps you craft an optimized keyword plan that aligns with user intent.

Get Started from $37

Surfer SEO vs Page Optimizer Pro

Why discerning SEOs choose PageOptimizer Pro to enhance their website rankings

What makes PageOptimizer Pro a better choice than Surfer SEO?

POP Rank Engine™️

Build keyword strategies, get keyword insights

POP's AI Writer is MAGIC!

The only tool you need for your on page SEO

PageOptimizer Pro vs Surfer SEO: why POP stands out

Patented SEO Technology

Algorithm-Driven Insights

Manual Competitor Analysis for Custom Optimization

Broad Language Support

Seamless Integrations

Trusted by 6,000+ Discerning SEOs

How PageOptimizer Pro excels over Surfer SEO

Surfer SEO: A Balanced Perspective

Just Some of POP’s Stand-out Features

Nextgen EEAT™️

AI-powered Schema™️

POP Watchdog™️

POP Keyword Research Tools

Advanced on page SEO made simple.